Amazon Web Services (AWS) and BMW have announced a strategic collaboration that will see the companies develop innovative cloud technologies together to harness the data potential of future vehicle generations to maximum effect. The two companies are also cooperating to develop commercial off-the-shelf cloud solutions for securely managing vehicle data. The collaboration marks a continuation of the two companies' work together in the area of connected vehicles, which started in 2015. As in all previous collaborations, the BMW Group retains full and exclusive control of data and complies with the data protection regulations applicable in the respective markets.