Bee’ah, the Middle East’s sustainability pioneer, has launched a new project to enhance waste segregation and recycling practices, to supplement the efforts of the company’s ongoing residential recycling programme.

du, from Emirates Integrated Telecommunications Company (EITC), will support ‘Dubai Can’ – an innovative citywide sustainability initiative launched by H.H. Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai and Chairman of The Executive Council of Dubai, that encourages and empowers communities to reduce the use of single-use plastic bottles. In light of this initiative, the telco has implemented multiple initiatives at its new headquarters in Dubai Hills. du’s sustainable and technologically- advanced headquarters symbolize its journey to a leading digital telco with new values that drive a purpose-driven mindset and sustainable ethos.

Waste management is one of the world’s most pressing issues, however Peruza and Dots, two Latvian companies, have created a prototype through the use of AI to increase the efficiency of plastic waste.